As internet continues to transform peoples life’s across the world in their day to day activities there are some fields in which people have different and varying opinions especially when it comes to video search engine optimization (SEO).SEO is a set of rules or protocols which different browsers use to find your uploaded contents and index the content using a set criteria.
In recent past many business people have being interested in video SEO and the question many are asking is whether videos are good for SEO? I would like to clear the air and confirm that video marketing is one of the most efficient and proven form of strategies for those transacting online businesses.
As many researchers have come up with the same conclusion that video SEO is most likely to appear more times on the first page of search results than the traditional search results which includes texts. Sitebildz aids you in this goal
Video SEO is really a good way of attracting people to visit your site and helps one to gain rating from various browsers like Google, Bing, Amazon, Mozilla and many others. But as many professionals are aware getting the first priority or first page Google results is not a simple task since the indexing continue to grow in complexity and as of late Google displays its videos in blended results and almost every search displays an image/video result page so what this means is if you have a video with best strategy ,keywords and tagging s there a very high possibility that your video will appear in the search results unlike other competitors using normal traditional search results such as text.
Video Marketing – So Much More Approachable For The User
Also videos are more engaging to the target audience and easy to understand the content with ease unlike the text.
Another advantage of using video SEO is that small sites, new sites and big sites can compete on equal platform with large and well established organizations and businesses unlike with the old SEO where the age of the website was the key consideration to the ranking on the search results. Also in video SEO one can post the same video content many times using different keywords since keywords may help to rate your content or you can upload your video to YouTube, this is a guarantee that your video content will be indexed into Google search though it does not assure you that you will get the first page. The main disadvantage with YouTube is that it only draws people to watch your video but it does not draw or drive traffic to your site which is normally the goal of SEO.
Many browsers are very flexible when it comes to video content since their can use screen captures PowerPoint slides or even the actual video footage however regardless of all these breakthroughs there still a setback with the current video SEO which is unlike the old WebPages where browsers used crawlers to discover web content the modern video based SEO does not read flash easily. Most of the video material is not visible to search engine’s crawlers so one needs to use a video sitemap which is designed specifically for videos and contains details about the video content. Sitebildz of course makes this whole process very easy to manage
As you know almost everybody using video SEO wants to achieve the optimum goal in marketing and displaying their content and stand out from the rest of the competitors. If you are posting content on other people’s sites or using a tool like Sitebildz on your own site, then this is even more important. These days where Google scrutinizes the quality of content on a site, webmasters have learned not to publish poor quality or plagiarised content. Many understand how SEO works but one needs strategy to display the content in the best way possible. Search engines are a complex program which looks into key aspects before displaying search results. Here are some of the key tips or plans one needs to apply:
Video content should be unique from the rest and have an interesting keyword. It should also be of high quality and most importantly to be original since most of the contents are almost similar and use the same keyword. Also a web that is frequently updated will gain an upper hand from the browsers database or spiders which are always looking for new contents.
One should write words or a paragraph along the video content rather just posting the video content only. This helps with the search crawlers which normally works with WebPages meaning the content will be discovered with ease.
Content must also be easy to find and one can achieve this by creating various links usually found on WebPages. Content must be linked to various site maps and also external links are an added advantage since it proves that the content is of high quality. One should also know that any video content may help bring people to your site but keeping them there is a task that’s why you need relevant content, original and be unique.
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